David heads Edelman Ireland’s business marketing offering and specialises in the development of integrated B2B strategies that drive commercial and reputational goals, with particular expertise supporting infrastructure clients.
David leads global B2B programmes for clients including Xylem, the NYSE-listed water technology company with revenues of $8.5 billion, and Jacobs, the world’s largest provider of technical professional and construction services.
For Xylem, David leads a global team that supports Xylem’s enterprise communications, including brand positioning, executive profiling, lead generation, thought leadership and media. These programmes focus on building trust and driving action among global utilities and industrials, investors and policy-makers, and advancing public awareness on climate and sustainability topics.
David advises Jacobs on all aspects of its global brand building and corporate reputation strategies. In addition to thought leadership, executive positioning and sector profiling of Jacobs’ critical infrastructure capabilities, David guides Jacobs’ bid positioning activities, targeting key decision-makers to strategically position Jacobs for major contracts.
Among the other clients David has advised are PCH, the global product solutions company, HP, Irish Distillers Pernod Ricard, and Musgrave, Ireland’s largest grocery retail group.